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Author Topic: UL Branding and its impact on Commodity Products  (Read 2852 times)

Offline gkunalin

UL Branding and its impact on Commodity Products
« on: May 07, 2009, 12:08 AM »
The project report contains following topics....


?   Brand and branding   

?   Branding and advertising   

?   Brand Equity

?   Positioning      

?   Branding of Commodities   

?   Advantage   

?   Customer Benefits   

?   Challenge in Branding Commodities   

?   Packaging   

Case
?   Catch Salt   
?   Captain Cook Salt   
?   Healthy World Atta   
?   Bailley Water   

Reason for Failure Of Branding Commodities
 
 

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